We have been cooperating with Geox for many years, including organizing events. Every season, we are responsible for holding press presentations of new collections of shoes, outerwear and accessories. Our task is turnkey event management, including ensuring the integration of Geox partners: for example, Animaccord animation studio, which produces the cartoon «Masha and the Bear»: together with it, a capsule shoe line was produced. In addition, the brand's ambassador, theater and film actress Yulia Vysotskaya, was a special guest of the press screenings for two seasons. This meant that particularly high demands were placed on the organization, both from the point of view of the star rider and from the point of view of the level of the entire event. We invite you to watch the video — you will understand everything for yourself!